Case study

PropertyMart

PropertyMart

PropertyMart, a distinguished real estate agency, sought to revolutionize its online presence with a cutting-edge website that showcases its expertise in delivering top-tier property solutions.

The project focused on redesigning the company's website and enhancing its branding to more effectively communicate its value proposition.

+70%

Session duration

-40%

Bounce rate

+50%

Increased leads

Challenges

Market Differentiation: Standing out in a highly competitive real estate market by highlighting unique services and successful client stories.

User Experience: Creating a visually appealing yet highly functional website that offers a seamless experience across all devices, mirroring the professionalism and efficiency of PropertyMart.

Solutions

Sophisticated Design: A sleek, modern design with a user-friendly interface, employing a color scheme that reflects professionalism and trust.

Strategic Layout: The site layout is carefully crafted to guide visitors smoothly from property searches to inquiries, enhancing user flow and engagement.

Key features

Interactive Property Listings: Dynamic listings with high-resolution images, detailed descriptions, and virtual tours to engage potential buyers.

  • Advanced Search Filters: Enhanced search functionality allowing users to filter properties based on location, price, type, and other specific criteria.

  • Customer Portal: A secure login area where clients can save favorite properties, schedule viewings, and communicate directly with agents.


Execution

Stakeholder Workshops: Initiated the project with workshops involving key stakeholders to align on the site’s vision and key features.

Agile Development: Adopted agile development methodologies, allowing for iterative testing, feedback incorporation, and precise milestone achievements.

Results

Increased Engagement: Post-launch metrics showed a 65% increase in user session duration and a 35% reduction in bounce rate.

Lead Generation: The new website significantly improved lead generation, evidenced by a 55% increase in contact form submissions and more direct inquiries within the first quarter after launch.

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Palton Morgan

Website design and development, branding

ClintonFeyi

Website design and development, branding

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90%

Client retention

100%

Deadlines met

150+

Projects Delivered