Case study
PropertyMart, a distinguished real estate agency, sought to revolutionize its online presence with a cutting-edge website that showcases its expertise in delivering top-tier property solutions.
The project focused on redesigning the company's website and enhancing its branding to more effectively communicate its value proposition.
+70%
Session duration
-40%
Bounce rate
+50%
Increased leads
Challenges
Market Differentiation: Standing out in a highly competitive real estate market by highlighting unique services and successful client stories.
User Experience: Creating a visually appealing yet highly functional website that offers a seamless experience across all devices, mirroring the professionalism and efficiency of PropertyMart.
Solutions
Sophisticated Design: A sleek, modern design with a user-friendly interface, employing a color scheme that reflects professionalism and trust.
Strategic Layout: The site layout is carefully crafted to guide visitors smoothly from property searches to inquiries, enhancing user flow and engagement.
Key features
Interactive Property Listings: Dynamic listings with high-resolution images, detailed descriptions, and virtual tours to engage potential buyers.
Advanced Search Filters: Enhanced search functionality allowing users to filter properties based on location, price, type, and other specific criteria.
Customer Portal: A secure login area where clients can save favorite properties, schedule viewings, and communicate directly with agents.
Execution
Stakeholder Workshops: Initiated the project with workshops involving key stakeholders to align on the site’s vision and key features.
Agile Development: Adopted agile development methodologies, allowing for iterative testing, feedback incorporation, and precise milestone achievements.
Results
Increased Engagement: Post-launch metrics showed a 65% increase in user session duration and a 35% reduction in bounce rate.
Lead Generation: The new website significantly improved lead generation, evidenced by a 55% increase in contact form submissions and more direct inquiries within the first quarter after launch.
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Palton Morgan
Website design and development, branding
ClintonFeyi
Website design and development, branding
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90%
Client retention
100%
Deadlines met
150+
Projects Delivered